Accel-Rx
Website |
Strategy |
UX |
Disruptive from A to X
Our strategy was to design an online presence that would stand apart from the ubiquitous, cliched, sterile imagery associated with the medical industry – doctors in lab coats, cool colour palettes, and chilling laboratory equipment.
With this emphasis on accessibility and disrupting the conventional norm, we let investors and health innovators know that as a global competitor in a vastly-growing marketplace, Accel-rx is a company that is not afraid to think differently.