Gonzalo Alatorre

Founder, Creative Principal

Gonzalo is an award-winning designer, Tedx speaker, Vancouver 2010 Winter Olympics logo creator, and recipient of the lifetime achievement in applied arts award by the Government of Mexico. Gonzalo also studied graphic design at the Universidad Iberoamericana in Mexico City, as well as a BSc. in Mathematics and Evolutionary Biology from the University of British Columbia in Vancouver.

As a Creative Director, Gonzalo has an relentless commitment to our clients’ vision and satisfaction, while making sure to empower the Creative Engine team to build productive working relationships with clients, and develop their brands as though they were their own.

What do you do when you're not designing?

When I am not living design, I love spending time fly fishing.

Those who know me may say that I’ve never said no to a glass of wine, and that I have a certifiable obsession with cooking food over an open fire, crossfit, and kick boxing. I am credited with discovering the Rolling Stones, 40 years after everyone else.